金融、保險及地產 / Finance, insurance & real estate

財務策劃師

Financial planner

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已核對條目

財務策劃師為客戶整理資產、收入、保險與退休目標並設計財務計劃。香港財務策劃師學會以「4E」(教育、考試、經驗、操守)作為AFP與CFP認證要求;若實際銷售投資或保險產品,另受證監會或保險業監管局發牌制度規管。

金融、保險及地產呢個行業係點運作

銀行、保險、地產代理。三者都係「持牌行業」:銀行從業員受金管局及其機構監管,保險代理同經紀要向保險業監管局領牌,地產代理要持地產代理監管局牌照。入行前要考的考試同持續進修(CPD)時數,都可以在監管機構網站查到。

Banking, insurance and estate agency. All three are licensed trades: bank staff work under HKMA-supervised institutions, insurance agents and brokers must be licensed by the Insurance Authority, and estate agents must hold an Estate Agents Authority licence. The examinations you sit and the CPD hours you must keep up are published by those regulators.

睇晒呢個行業其他職業 →

工作性質 Nature of the work

對人服務 · 數據與分析 · 自由身或佣金制 · People-facing · Data and analysis · Freelance or commission-based

呢份工嘅主要性質係:對人服務 · 數據與分析 · 自由身或佣金制。以下逐項講清楚實際係點做。

  • 對人服務People-facing

    大部分工作時間係同人打交道:客人、病人、學生、住戶或公眾,講求溝通、耐性同情緒管理。

    Most of the day is spent dealing with people — customers, patients, students, residents or the public — so communication, patience and emotional control matter.

  • 數據與分析Data and analysis

    主要處理數字、紀錄、圖則或文件,要求準確、有系統,並識得用軟件工具分析同核對。

    Mostly numbers, records, drawings or documents, requiring accuracy, method and fluency with software tools for analysis and checking.

  • 自由身或佣金制Freelance or commission-based

    收入同工作量通常按件、按單或按佣金計算,要自己接工作、報價、管理檔期同風險。

    Income and workload usually run per job, per order or on commission, so you find your own work, quote, schedule and carry the risk.

工作性質係本站按工作方式歸納,唔係官方職業分類(政府統計處另有《標準職業分類》);只講對人、對機器、 戶外、輪班、自由身等形式,唔代表薪酬、學歷或年資要求。

繁體中文

AFP與CFP的4E要求

香港財務策劃師學會以「4E」作為AFP與CFP資格認證的準則,即教育、考試、經驗與操守。以AFP為例,申請人須完成AFP資格認證教育課程、通過CFP資格認證考試(基礎階段)、具備一年合資格工作經驗,並遵守學會的《專業操守及責任》。教育課程為120小時,基礎階段考試為三小時。CFP則在AFP之上加入更高階的考試與要求,取得CFP認證後會自動提升為CFP持證人。

候證人制度與考試安排

要考取AFP或CFP資格認證,須先向學會註冊成為候證人,才可向認可院校報讀教育課程或報名考試;候證人資格須每年註冊,直至成為持證人為止。基礎階段考試約95至100條多項選擇題,答題時間三小時,試卷以英文及繁體中文雙語提供,若兩者出現差異則以英文版為準。持有認可學位或某些專業資格者,可按行業資格/專業資格途徑以自修方式完成教育要求。

產品銷售的獨立發牌制度

財務策劃師的認證與銷售產品的牌照是兩套制度。設計財務計劃屬專業服務,但實際銷售投資產品須取得證券及期貨事務監察委員會的牌照,銷售保險產品則受保險業監管局規管,強積金中介人亦另有註冊安排。換言之,即使持有AFP或CFP認證,若未取得相應牌照,仍不得銷售相關產品。從業員須同時符合學會操守守則與所屬發牌制度的規定。

English

The 4E requirements for AFP and CFP

The IFPHK uses the '4E' as the criteria for its AFP and CFP certifications: education, examination, experience and ethics. For AFP, an applicant must complete the AFP certification education programme, pass the CFP certification examination (Foundation Level), have one year of qualifying work experience and adhere to the Institute's Code of Professional Conduct and Responsibility. The education programme is 120 hours and the Foundation Level examination lasts three hours. CFP adds more advanced examinations and requirements on top of AFP, and achieving CFP automatically upgrades the holder to a CFP certificant.

Candidate registration and examination arrangements

To pursue AFP or CFP certification, a person must first register with the Institute as a candidate before enrolling in an accredited education course or registering for the examination; candidate status must be renewed annually until certification is obtained. The Foundation Level examination has about 95 to 100 multiple-choice questions with a three-hour duration, offered bilingually in English and Traditional Chinese, with the English version prevailing if the two differ. Holders of a recognised degree or certain professional qualifications may complete the education requirement by self-study under the industry or professional qualification pathway.

Separate licensing for selling products

Financial planner certification and product-selling licences are two separate systems. Designing a financial plan is a professional service, but actually selling investment products requires a Securities and Futures Commission licence, selling insurance products falls under the Insurance Authority, and MPF intermediaries have a separate registration arrangement. In other words, even with AFP or CFP certification, a person may not sell the relevant products without the appropriate licence. Practitioners must meet both the Institute's ethics code and the rules of the relevant licensing regime.

薪酬由邊個決定

財務策劃師的薪酬由僱主及業務安排決定,沒有統一法定薪級。受僱於銀行、保險公司或理財顧問公司者,待遇多為底薪加上按業績計算的佣金或獎金,實際組合由僱主制度及銷售安排決定;自僱或獨立顧問則按服務收費或佣金運作。本站不估算任何收入或薪酬數字。

Financial planners' pay is set by the employer and the business arrangement, with no unified statutory scale. Those employed by banks, insurers or advisory firms are usually paid a base plus performance-linked commission or bonus, the actual mix decided by company policy and sales arrangements; self-employed or independent advisers operate on fees or commission. No income or pay figures are estimated here.

入職條件 / Entry

  • 向香港財務策劃師學會註冊成為候證人,方可報讀教育課程或報名考試
  • 完成AFP資格認證教育課程(120小時),或按行業/專業資格途徑自修
  • 通過CFP資格認證考試(基礎階段),並具備一年合資格工作經驗
  • 遵守學會《專業操守及責任》
  • 若實際銷售投資或保險產品,須另取得證監會或保險業監管局發牌;強積金中介人另有註冊
  • Register with the IFPHK as a candidate before enrolling in an education course or registering for the examination
  • Complete the AFP certification education programme (120 hours), or self-study under the industry or professional qualification pathway
  • Pass the CFP certification examination (Foundation Level) and have one year of qualifying work experience
  • Adhere to the Institute's Code of Professional Conduct and Responsibility
  • To sell investment or insurance products, separately obtain a licence from the SFC or Insurance Authority; MPF intermediaries have separate registration

升學路徑 Study routes

可以多於一條。每條都註明來源,不是「唯一正確讀法」。

AFP到CFP認證路線

From AFP to CFP certification

  1. 向香港財務策劃師學會註冊成為候證人
    Register with the IFPHK as a candidate
  2. 完成認可教育課程或按資格途徑自修教育要求
    Complete an accredited education course or self-study the education requirement under the qualification pathway
  3. 通過CFP資格認證考試(基礎階段),取得AFP認證
    Pass the CFP certification examination (Foundation Level) to obtain AFP certification
  4. 累積合資格工作經驗並通過更高階考試,取得CFP認證
    Build qualifying work experience and pass higher-level examinations to obtain CFP certification

銷售產品的發牌路線

Licensing route for selling products

  1. 確定擬銷售的產品類別(證券投資或保險)
    Identify the product type to be sold (securities investment or insurance)
  2. 向證券及期貨事務監察委員會或保險業監管局申請相應牌照
    Apply to the Securities and Futures Commission or the Insurance Authority for the relevant licence
  3. 符合持牌人的學歷、考試、操守及持續培訓要求
    Meet the licence holder's academic, examination, conduct and continuous training requirements
  4. 如需處理強積金,另行完成強積金中介人註冊
    If handling MPF, complete separate MPF intermediary registration

升遷 Progression

視乎僱主,沒有單一官方階梯。

  1. 理財顧問助理/客戶服務
    Financial planning assistant / client service
  2. AFP持證人(認可財務策劃師)
    AFP certificant (Associate Financial Planner)
  3. CFP持證人(認可財務策劃師)
    CFP certificant (Certified Financial Planner)
  4. 高級理財顧問/團隊主管
    Senior financial planner / team head

薪酬政策:只有官方薪級表、條例或監管機構公布的數字才會在本站寫出;私人機構薪酬因僱主而異,本站不估算。

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金融、保險及地產 · 4 of 20

核對時點 2026-10-17。招聘條件以當時廣告為準。

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