Long-form / 深度專題

文化與媒體:由《憲報》到收費電視

Culture and media: from the Gazette to pay television

香港嘅報紙、電台同電視,係幾時由官方公告工具變成市民日常?

最早嘅定期出版物係政府《憲報》,唔係報紙。之後依次出現傳教士辦嘅中文期刊、華人自辦報刊、電影、公營電台、商營電台、電視、收費電視,最後係數碼聲音廣播退場。呢篇按「邊個出錢、邊個審、邊個睇」三條線,把每步接得返落原書頁碼。

約 5 分鐘 · 7 節 · 14 條時間線 · 3 份文獻

繁體中文

一、印刷:由官方《憲報》到華人自辦報刊

香港嘅媒體史唔係由一份報紙開始,而係由一份政府刊物開始。1841 年《香港憲報》面世,內容以英國當局、港府同高層官員頒布嘅指令、通告同匯報為主——即係話,最早嘅定期出版物,功能係「公告」,唔係「報道」。一年之後,1842 年 3 月 17 日,香港首份英文報刊創刊;同月 24 日,呢份刊物同另一份報刊合併,新名由兩個舊名合成。呢個細節值得留意:開埠頭兩年,英文報刊嘅數量唔止一份,市場細但競爭已經存在。

中文讀者要等到 1853 年 8 月 1 日。當日英國傳教士麥都思創辦《遐邇貫珍》,係香港首份中文期刊,一直出到 1856 年 5 月停刊。它由傳教士主導,內容有宗教,亦有新聞同知識,但唔係華人自己辦嘅刊物。真正由華人出資、華人負責編務嘅第一份中文報刊,要等到 1874 年 2 月 4 日——《循環日報》,由王韜在港創立。呢條線由「官方公告」到「傳教士刊物」再到「華人自辦」,每步隔咗十幾二十年,速度遠慢於英文報刊。

二、電影:由流動放映到本地攝製

電影先以「放映」傳入,唔係先以「製作」出現。1900 年 11 月 22 日,香港首家專門放映電影嘅流動場地喜來園在上環荷李活道開業,以「奇巧明燈戲法」為名,播放外國風光影片。呢類場地係流動嘅,即係話當時仲未有穩定嘅電影院制度;觀眾買票入場睇嘅係外國景致,唔係本地故事。

十三年之後,本地攝製出現。1913 年,黎民偉攝製《莊子試妻》,呢部係香港首部電影。由「放外國片」到「自己拍」,中間隔咗一個關鍵條件:要有本地資金、器材同懂得拍攝嘅人。呢個條件後來演化成片廠、戲院同發行網絡,但本篇時間線只收到首部作品為止;戲院座位數、日佔時期嘅放映審查、戰後粵語片產量,全部列入缺口,唔在正文補數字。

三、廣播:公營先於商營

廣播在香港嘅次序同報刊相反:公營先,商營後。1928 年 6 月 20 日,港府轄下嘅香港電台以 G.O.W. 作台號展開廣播訊號測試,成為香港第一家公營廣播機構;正式啟播典禮要到翌年 10 月 8 日才舉行。即係話,第一年嘅廣播係「測試中嘅公共設施」,聽眾收到嘅訊號,功能上更接近公共服務多過娛樂節目。

商營電台要到 1949 年 3 月 22 日。當日麗的呼聲開始廣播,由香港有線電廣播公司創立、英國有線廣播公司籌劃,成為本地第一家商營電台。由 1928 年到 1949 年,香港嘅廣播一直只有公營一把聲;戰後人口急增、聽眾結構改變,商營電台才有市場空間。呢兩間機構之後長期並存,亦奠定咗「公營做公共服務、商營做娛樂與廣告」嘅分工。

四、電視:由一間到兩間、由黑白到彩色

電視在香港同樣由商營機構開始。1957 年 5 月 29 日,麗的呼聲創辦嘅麗的映聲啟播,成為香港首家電視台。留意呢個次序:電台(1949 年)先於電視(1957 年)八年,而且係同一間公司由聲音延伸到影像——廣播機構累積嘅器材、人才同客戶關係,直接變成電視嘅起點。

十年之後,無綫電視在 1967 年 11 月 19 日同日開播翡翠台同明珠台,成為全港首個製作及播放彩色節目嘅電視台。免費電視(麗的映聲原本係收費服務,後來才改為無線免費電視)帶來兩個結構改變:觀眾由「訂戶」變成「任何人只要有電視機」;收入由「收視費」變成「廣告」。呢個轉變令節目取向、新聞時段同收視調查一齊變成生意問題。

電視亦令社會議題有共同畫面。1972 年 10 月 29 日,香港電台首播電視劇《獅子山下》,內容圍繞獅子山南麓橫頭磡徙置區居民嘅生活;1979 年羅文主唱同名主題曲,後來成為流行樂壇經典。由新聞報道到戲劇處理,媒體開始把住屋、貧窮同鄰里關係放上同一個螢幕,亦令「獅子山」由地理名稱變成文化符號。

五、收費電視與數碼廣播:技術先行,市場落後

1990 年代,電視再分出一層。1993 年 5 月 31 日,九倉有線電視獲港府發出收費電視牌照,有效期十二年;電視台隨即在同年 10 月 31 日啟播。呢次發牌嘅意義唔止多一間電視台:它把「電視」由頻譜資源變成「網絡加訂戶」嘅生意,節目可以窄播,唔需要迎合全港所有觀眾。

十年後,界線再模糊一次。2003 年 9 月 26 日,電訊盈科旗下全資附屬公司經營嘅收費電視服務 Now TV 正式開台——即係電訊商以自己嘅網絡傳送電視,唔再依賴傳統廣播頻道。廣播與電訊由監管上兩個領域,變成同一條寬頻線上面嘅兩種服務。

數碼聲音廣播則提供反面例子。行政長官會同行政會議在 2016 年 10 月 15 日批准香港數碼廣播有限公司終止其聲音廣播牌照——技術上可行、政策上開綠燈,仍然可以由市場決定退場。呢件事對本篇嘅意義係:媒介史唔係一條「技術愈新愈成功」嘅直線;觀眾習慣、接收機普及率同廣告收入,往往比制式更決定生死。

六、文獻點讀

最直接嘅入口係《香港志·總述 大事記》:p.126 記《憲報》面世同 1841 年天主教宗座監牧區,p.127 記首份英文報刊,p.141 記《遐邇貫珍》,p.160 記《循環日報》,p.187 同 p.202 分別記首次電影放映同首部本地電影。廣播與電視嘅節點集中在 p.220(G.O.W. 測試)、p.271(麗的呼聲)、p.309(麗的映聲)、p.356(翡翠台同明珠台)、p.382(《獅子山下》)。

1990 年代之後要跳去 p.509(收費電視牌照)、p.610(Now TV 開台)同 p.708(數碼聲音廣播牌照終止)。《香港志·自然》建置與地區概況(人口)p.640 另有一處記載 1842 年報刊同期刊創辦,用嚟交叉核對英文報刊嘅年份;香港電台官網「我們」一節只用作核對公營廣播嘅定位,唔用作核對年份。若果要追一手文件,下一步係政府新聞處嘅刊物紀錄、通訊事務管理局嘅牌照公告同各大學圖書館嘅報刊縮微膠卷,而唔係二手網頁。

七、未解與缺口

本篇只講制度節點,唔講市場結果。報刊發行量、讀者人數、廣告收入,電台同電視嘅收視率、訂戶數同虧損,全部未逐年登記;呢啲數字一旦寫落正文,就必須有官方序列同統計時點,唔可以靠估算。

另外三條線刻意留白:日佔時期嘅廣播機構改組同放映審查、電視發牌制度嘅歷次修訂、第三間電視台結業嘅前因後果。呢三件事都有官方文件可查,但本站未逐頁核實,所以只列缺口,唔在正文補一個「大概係咁」嘅講法。

未解與缺口

  • 本篇未逐份核對報刊嘅發行量、讀者人數同廣告收入,亦未處理 1920 至 1930 年代多份報刊結業嘅原因。
  • 電影一節只收到首部本地攝製作品;戲院座位數、片廠規模、日佔時期放映審查同戰後粵語片產量未在時間線內。
  • 電台一節未涵蓋日佔時期嘅廣播機構改組,亦未逐年交代公營與商營嘅聽眾人數。
  • 電視發牌制度、電視條例嘅歷次修訂,同第三間電視台結業嘅前因後果,未逐項核實。
  • 收費電視與數碼聲音廣播嘅訂戶數、覆蓋率同虧損,未有已登記嘅官方序列,所以唔在正文比較。
  • 新聞自由、自我審查同編輯自主屬價值判斷;本篇只列制度節點,唔作評價。

文獻點讀

  • 《香港志·總述 大事記》(公元前 5000 年至 2017 年,共 6,500 多條大事)p.126、p.127、p.141、p.160、p.187、p.202、p.220、p.271、p.309、p.356、p.382、p.509、p.610、p.708《憲報》面世、首份英文報刊、首份中文期刊、華人自辦報刊、電影放映與攝製、電台與電視啟播、收費電視牌照、數碼聲音廣播終止嘅官方大事記。官方/出版者網址
  • 《香港志·自然》建置與地區概況(人口)p.640報刊與期刊創辦嘅另一處記載,用嚟交叉核對英文報刊同期刊嘅年份。官方/出版者網址
  • 香港電台:我們網站「我們」一節(網頁,無頁碼)公營廣播機構自述,只用作核對「公營廣播」嘅定位,唔用作核對年份。官方/出版者網址

頁碼係電子書頁碼;同一本書不同版次可能移位。引用時請連書名、卷冊同頁碼一齊寫。

English

1. Print: from the official Gazette to Chinese-owned newspapers

Hong Kong’s media history does not begin with a newspaper but with a government publication. The Hong Kong Government Gazette first appeared in 1841, carrying mainly directives, notices and reports issued by the British authorities, the Hong Kong government and senior officials. The earliest regular publication therefore served as a notice board rather than a news sheet. A year later, on 17 March 1842, the first English-language newspaper was founded; on the 24th of the same month it merged with another paper and the merged name was formed from the two titles. That detail matters: within the first two years there was more than one English paper, so even a tiny market already had competition.

Chinese readers had to wait until 1 August 1853, when the missionary Walter Henry Medhurst founded the Chinese Serial, the colony’s first Chinese-language periodical, which ran until it ceased publication in May 1856. It was missionary-led: religious in part, but also carrying news and general knowledge, and not a paper run by Chinese themselves. The first Chinese-owned newspaper, with both funding and editorial work in Chinese hands, came on 4 February 1874 — the Tsun Wan Yat Po, founded in Hong Kong by Wang Tao. The sequence runs from official notices to missionary periodicals to Chinese-owned papers, with a decade or two between each step: far slower than the English press.

2. Cinema: from travelling screenings to local production

Cinema arrived first as exhibition rather than production. On 22 November 1900 the first mobile venue dedicated to film screenings, Hee Lai Yuen, opened on Hollywood Road in Sheung Wan under the name “Marvellous Magic Lantern Show”, screening foreign scenic films. Such venues travelled, which means there was not yet a settled cinema system; audiences paid to look at foreign landscapes rather than local stories.

Thirteen years later local production appeared. In 1913 Lai Man-wai produced Zhuangzi Tests His Wife, the first Hong Kong film. Between “showing foreign films” and “making our own” lay a single precondition: local money, equipment and people who knew how to shoot. That precondition later grew into studios, cinemas and distribution networks, but this dossier’s timeline stops at the first production. Cinema seating, wartime screening censorship and postwar Cantonese output are listed as gaps rather than filled with guessed figures.

3. Radio: public before commercial

The order was reversed in broadcasting: public first, commercial later. On 20 June 1928 Radio Hong Kong, then under the Hong Kong government, began signal tests under the call sign G.O.W., becoming the first public broadcasting institution in the territory; the formal launch ceremony was held only on 8 October the following year. In its first year, broadcasting was a public facility still under test, and what listeners received was closer to a public service than to entertainment.

Commercial radio arrived on 22 March 1949, when Rediffusion began broadcasting — founded by the Hong Kong Cable Broadcasting Company and organised by the British Cable Broadcasting Company — becoming the first commercial station locally. From 1928 to 1949 Hong Kong broadcasting had a single public voice; only after the war, with a rapidly growing population and a changed audience, was there room for a commercial station. The two institutions then coexisted for decades, settling a division of labour between public service and entertainment funded by advertising.

4. Television: from one station to two, from black-and-white to colour

Television also began with a commercial operator. On 29 May 1957 Rediffusion Television, founded by Rediffusion, began broadcasting as Hong Kong’s first television station. Note the order: radio came in 1949, television in 1957, eight years later, and the same company moved from sound to pictures — accumulated equipment, staff and client relationships became the starting point for television.

A decade later, on 19 November 1967, TVB launched Jade and Pearl on the same day, making it the first station in Hong Kong to produce and broadcast colour programmes. Free television brought two structural changes: audiences moved from “subscribers” to “anyone with a set”, and revenue moved from subscription fees to advertising. Programme choices, news slots and ratings research all became business questions at once.

Television also gave social issues a shared picture. On 29 October 1972 Radio Television Hong Kong first broadcast the drama series Below the Lion Rock, set among residents of the Wang Tau Hom resettlement area on the southern slopes of Lion Rock; in 1979 Roman Tam sang the theme song, which became a classic of popular music. From news reporting to drama, media began putting housing, poverty and neighbourly relations on the same screen, turning “Lion Rock” from a place name into a cultural symbol.

5. Pay television and digital broadcasting: technology led, market lagged

In the 1990s television split again. On 31 May 1993 Wharf Cable Television was granted a pay television licence for a term of twelve years, and the station began broadcasting on 31 October that year. The licence did more than add a station: it turned television from a spectrum resource into a business of networks plus subscribers, where programmes could be narrowcast rather than aimed at every viewer in the territory.

A decade later the boundary blurred again. On 26 September 2003 Now TV, the pay television service operated by a wholly-owned subsidiary of PCCW, was officially launched — a telecoms operator delivering television over its own network instead of relying on conventional broadcast channels. Broadcasting and telecommunications, two regulatory domains, became two services on one broadband line.

Digital sound broadcasting offers the counter-example. On 15 October 2016 the Chief Executive in Council approved the termination of the sound broadcasting licence of Hong Kong Digital Broadcasting Limited: technically feasible and policy-approved, yet still withdrawn by the market. The lesson for this dossier is that media history is not a straight line in which newer technology always wins; audience habits, receiver penetration and advertising revenue often decide survival more than the standard itself.

6. How to read the sources

The most direct entry is the Hong Kong Chronicles chronology: p.126 for the Gazette and the 1841 apostolic prefecture, p.127 for the first English newspaper, p.141 for the Chinese Serial, p.160 for the Tsun Wan Yat Po, and p.187 and p.202 for the first film screening and the first locally produced film. Radio and television milestones cluster at p.220 (G.O.W. tests), p.271 (Rediffusion radio), p.309 (Rediffusion Television), p.356 (Jade and Pearl) and p.382 (Below the Lion Rock).

For the 1990s onward, move to p.509 (pay television licence), p.610 (Now TV launch) and p.708 (termination of the digital sound broadcasting licence). Hong Kong Chronicles, Nature: Territory, Geography and Population, p.640, records the founding of newspapers and periodicals in 1842 and is used to cross-check the dating of English papers; the RTHK “About us” page is used only to check the remit of public broadcasting, not to verify dates. For primary documents, the next step is the Government Information Services publication record, Communications Authority licensing notices and newspaper microfilm held by university libraries — not second-hand web pages.

7. Gaps

This dossier covers institutional milestones, not market outcomes. Newspaper circulation, readership and advertising revenue, and radio and television ratings, subscriber numbers and losses, are not registered year by year; any such figure in the prose would need an official series and a reference date, not an estimate.

Three threads are deliberately left blank: the wartime reorganisation of broadcasting and film censorship, the successive amendments to television licensing, and the causes behind the closure of the third station. All three are documented officially, but this site has not verified them page by page, so they appear as gaps rather than as a plausible-sounding narrative.

Gaps

  • Circulation, readership and advertising revenue of individual papers are not verified here, nor are the closures of several papers in the 1920s and 1930s.
  • The cinema section stops at the first locally produced film; seating, studio scale, wartime screening censorship and postwar Cantonese output are outside the timeline.
  • The radio section does not cover the wartime reorganisation of broadcasting, nor year-by-year audience figures for public and commercial stations.
  • Television licensing, the successive amendments to the television ordinance and the causes behind the closure of the third station are not verified item by item.
  • Subscriber numbers, coverage and losses for pay television and digital sound broadcasting have no registered official series, so they are not compared in the prose.
  • Press freedom, self-censorship and editorial independence are value judgements; this dossier lists institutional milestones only and does not assess them.

相關頁

引用本篇:請連標題、網址同「香港紀事館深度專題」一齊寫;時間線內每條條目仍以原書頁碼為準。

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